DIOR X HARRODS
SYSTEMS INTEGRATION AND PROJECTION MAPPING
PROJECT OVERVIEW.
AV INSTALLATION / PROJECTION MAPPING / MEDIA PLAYBACK / CONSULTANCY
Our team at Creative Technology collaborated with Dior and the production company to bring the magical world of Dior to life at the Dior Christmas takeover at Harrods. We paid real attention to detail, bringing the experience alive with beautiful mapped environments and lighting. This event was a combination of English charm and French luxury, with a focus on excellence and the Dior dream.
Client : Dior
Agency : My Beautiful City
Systems Integration & Projection Mapping : Creative Technology
FABULOUS WORLD OF DIOR AT HARRODS
“As the holiday season approaches, Dior has created The Fabulous World of Dior, a spectacular presentation illuminating the hallowed halls of the legendary Harrods department store. An exceptional event combining the charm of the English spirit with French luxury and art de vivre refinement.
From November 10 to January 3, 2023, in the heart of this prestigious venue, a thousand fascinating surprises and animated decors, enhanced by gourmet treats, await customers. A magical invitation that combines the boldness and heritage of the two Houses, united more than ever by a quest for excellence and the desire to keep the Dior dream alive.” - Dior
Related articles & links
Knightsbridge is alight with Paris chic, thanks to an all-encompassing takeover of the historic department store
The Making of 'The Fabulous World of Dior' at Harrods
Look behind the scenes as London department store Harrods is transformed into a gingerbread-filled wonderland by the house of Dior (until 3 January 2023)